Newsletter No 27 25 April 2006
News from the Media Scene:
Castor Asks for ABC Body in the Middle East

The Circulation Audit Steering Committee (Castor), set up to promote the development of circulation auditing in the Middle East, wants an Audit Bureau of Circulation to be established in the region. Meanwhile, BPA has confirmed it will establish an advisory board in the region.

After the withdrawal of ABC UK from the Gulf for lack of adequate resources, Castor members are concerned about BPA’s ability to deal withy the increasing number of publications and audit demand, CampaignME reported on 23 April.